MySpace is planning to rename its current video sharing service and provide it through a new web site at myspacetv.com. Myspacetv.com is currently in beta and allows visitors to submit and watch videos even if they are not MySpace members.

It appears the move is to give MySpace videos brand name recognition apart from the MySpace name. This of course, is an attempt to compete better with YouTube, the leader in online video sharing.

My first impression of MySpaceTV is that it has nothing unique that YouTube does not already have. Maybe in time, new features will be added, but does it really matter? It seems that every popular video can be found in a hundred locations online. Is there really any need for yet another “video” service?